Sara Evans x BOXT "Tap In For A Cause"
NASHVILLE, Tenn. February 15, 2022 – With a passion for environmental stewardship and charitable giving, BOXT, a rapidly growing female-founded and run, venture-backed, luxury boxed wine company teams up with multi-platinum singer-songwriter Sara Evans to ‘Tap In For A Cause.’
As a long time wine lover Sara recently came across BOXT and wanted to know more. After connecting with founder Sarah Puil, they decided to collaborate and find a way to work together to help a cause and organization near to Sara’s heart.
“When I first discovered BOXT and saw the unique and fabulous packaging, I was immediately intrigued. I’m normally a cabernet sauvignon fan and once I tasted Profile FourFive, I fell in love. Making quality wine accessible with a taste first approach and a monthly subscription just makes so much sense. As a business owner myself, I try to champion women owned businesses whenever I can, and love that BOXT is female led. I’m thrilled that BOXT is partnering with me to donate a percentage of our sales to Thistle Farms, a non-profit that helps women survivors of trafficking, addiction, and prostitution.”
Sara’s connection to Thistle Farms runs deep. Founder Becca Stephens is the wife of Sara’s long time co-writer and friend Marcus Hummon (Born To Fly).
BOXT cause-based partnerships commit to donating a portion of all sales on behalf of their partners chosen charities. Together, Evans and BOXT will raise awareness and funds to support various charities, starting with causes that create safe places and healing from abusive or violent relationships.
Wine lovers and Sara’s fans can find out more and sign up for their own BOXT subscription by visiting: drinkboxt.com and using code SARAEVANS at checkout.
Fans subscribing using Sara’s code will also receive a $20 discount on their first membership order.
To celebrate the announcement, Sara will be going live across several of her social platforms this evening at 7pm CT. Tune in to Sara’s Facebook, YouTube, or Twitter channel to watch as she unboxes all of the BOXT wines and chats with BOXT founder and CEO Sarah Puil.
BOXT wine will be featured in Sara Evans’ immensely popular weekly Closet Chaos Instagram Live series as the “Official House Wine of Closet Chaos”. Each Monday night at 7pm CT, Sara and her daughter Olivia Evans go live from their closet, and bring on a special guest. Previous guests have included names such as Martina McBride, Carly Pearce, and Brad Paisley. Closet Chaos will resume with a new season starting on Monday, February 28th with special guest, UMG Recording Artist Kylie Morgan.
Acclaimed by Food & Wine and Oprah Daily for its quality, BOXT is reimagining the at-home fine wine experience via its award-winning house wines that are meticulously handcrafted at its winery in Napa, CA. By choosing to make wines based on taste profiles rather than varietals, BOXT simplifies fine wine, creating a glass customers know they will love, year after year - and delivers the Napa experience direct to member’s doorsteps.
Founder Sarah Puil recognized a need in the marketplace to foster an entire ecosystem of conversation, community and business around wine to include diversity, equity and environmental stewardship. “We’re reimagining the way we all enjoy a glass of wine at home, but we are so much more than that. We have the opportunity and the responsibility to show up and not only put incredible wine in our BOXT, but to do it in a way that creates sustainability both socially and environmentally," says Puil.
In addition to its strides with ‘Tapping In For A Cause,’ BOXT is also committed to being part of the solution to the environmental impact of the wine industry. Simply by being BOXT and not bottled, each 750ml of wine in a 3-liter BOXT generates just half of the carbon emissions of that of a single 750ml bottle of wine. As a top priority for the company, a tree is planted for every BOXT made, offsetting carbon emissions from the very start.
For more information visit drinkboxt.com and follow on Instagram @drinkboxt.
Stay up to date with Sara Evans at saraevans.com and follow on Instagram @saraevansmusic.